Baron may use tools or third party analytical software to automatically collect and use certain non-personal data that does not directly enable Baron to identify you. The types of non-personal data Baron may collect and use include, but are not limited to: (i) device properties, including, but not limited to unique device identifier or other device identifier (“UDID”); (ii) device software platform and firmware; (iii) mobile phone carrier; (iv) geographical data such as zip code, area code and location; (v) other non-personal data as reasonably required by Baron to enhance the Services and other Baron products and services.
Baron may use and disclose to Baron’s partners and contractors the collected non-personal data for purposes of analyzing usage of the Services, advertisement serving, managing and providing the Services and to further develop the Services and other Baron services and products.
You recognize and agree that the analytics companies utilized by Baron may combine the information collected with other information they have independently collected from other services or products relating to your activities. These companies collect and use information under their own privacy policies.
Likely situations when you make personal data available to Baron include, but are not limited to: (i) registration for Services, contests and special events; (ii) subscribing to newsletters; (iii) requesting technical support; and (iv) otherwise through use of Baron Services where personal data is required for use and/or participation.
The types of personal data may vary depending on the type of activity you are engaged in. The personal data Baron may collect, process and use may include, but are not limited to your name, screen/nick name, e-mail address, phone number, photo or other image, birthdate, sex, address, credit card information, shipping information; and location (only if directly identifiable to you, otherwise Baron treats location as non-personal data).
Baron may use collected personal data for purposes of analyzing usage of the Services, providing customer and technical support, managing and providing Services (including managing advertisement serving) and to further develop the Services and other Baron services and products. Baron may combine non-personal data with personal data.
Baron may use your personal data to send messages to you with informative and/or commercial content about Baron’s services or third party products and services Baron thinks may be of interest to you, such as new features and services, special offers and updated information.
Baron may disclose your personal data to third parties as required by law enforcement or other government officials in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose you or Baron to legal liability. Baron may also disclose your personal data to third parties when Baron has a reason to believe that a disclosure is necessary to address potential or actual injury or interference with Baron’s rights, property, operations, users or others who may be harmed or may suffer loss or damage, or Baron believes that such disclosure is necessary to protect Baron’s rights, combat fraud and/or comply with a judicial proceeding, court order, or legal process served on Baron.
Even if data is changed or deleted, Baron may still retain some of the data to resolve disputes, enforce Baron user agreements, and comply with technical and legal requirements and constraints related to the security, integrity and operation of Services.
- Cookies and tracking.The Services may use “cookies” and other technologies such as pixel tags, clear GIFs and web beacons. Baron treats information collected by cookies and similar technologies as non-personal data.
E-mails and other electronic communications Baron sends to you may contain code that enables Baron to track your usage of the communication, including whether the communication was opened and/or what links were followed (if any). Baron may combine that information to other information Baron has about you and Baron may use that information to improve the Services and/or provide customized communications to you.
- Third Party Terms and Conditions.Please note that your access to and use of the Services may be subject to certain third party terms and conditions and privacy policies, including but not limited to application stores, mobile software platforms, on-line gaming platforms, social networking services and payment providers. You recognize and agree that Baron is not liable for any such third party terms and conditions and their use of your personal data.
Baron may in its discretion make available links through advertisements or otherwise enable you to access third party products or services. Please note that, while using such products or services, you are using products or services developed and administered by people or companies not affiliated with or controlled by Baron. Baron is not responsible for the actions of those people or companies, the content of their products or services, the use of information you provide to them, or any products or services they may offer. The fact that Baron is linking to those products or services does not constitute our sponsorship of, or affiliation with, those people or companies.