Broadcast Industry Veteran W. Ardell Hill Retiring
Baron announced that W. Ardell Hill will retire as President of Broadcast Operations at the end of the year and transition into a new role as a company consultant for the Broadcast division. Hill joined Baron in April 2011 to grow the company’s broadcast business. With over four decades in broadcast media, Hill has seen and experienced numerous changes in the industry and will continue to support Baron by working with TV stations and ownership groups across the nation. “I’m looking forward to continuing my work with the broadcast management team at Baron over the next year in this new consulting role,” said Hill.
The Baron broadcast management team will be lead by industry sales management veteran Michael Mougey, Vice President of Broadcast Sales. Mike will work closely with Baron’s seasoned professional sales force and newly hired Director of Broadcast Meteorology, Steve Bray, to strategically approach the market with competitive and attractive solutions. Steve, a former news director and 25-year broadcast meteorologist, joined Baron in August of this year. As a consultant, Ardell will continue to focus on building relationships within the market and cultivating business as he has done over the past four years. “In addition to Ardell’s experience in the industry he brought with him a passion for helping the customer and understanding their needs. Having Ardell continue in the role of consultant is an ideal solution as he transitions into retirement,” said Bob Baron, President and CEO, Baron Services.
Hill joined Baron Services after 29 years as an executive at Media General. He began his career working for several southeastern television stations where he was responsible for the implementation of news-gathering technology. As his career grew, he continued to lead the expansion of new technologies into television stations to ensure that they were positioned to maximize those technologies. He played a key role in Media General’s transition to digital television transmission, implementing new technologies and processes. “After over 40 years in the industry I’m looking forward to the change of pace. It will give me the opportunity to focus on Baron customers and help find solutions to their daily challenges,” said Ardell Hill.
Baron is dedicated to meeting the critical weather intelligence and graphical weather needs of TV stations across the nation. They have enjoyed success expanding beyond its historical niche of significant weather with a strong focus on customer service and increased ease of use. Recent installations include new client stations in all regions of the country and a number of national 24-hour weather channels in the U.S. and Canada. When asked about the future of Baron broadcast solutions, Bob Baron, said “I am excited about the continued focus of Mike, Steve, and the team on the success of our broadcast customers. The new generation of Baron solutions will offer the market technological innovations in radar and graphical displays based on smart science and engineered to make the meteorologists task easier and more efficient.” Future announcements on these innovations will be made with additional details early in 2016.