News

How Customized Weather Can Build Your Brand

This article is one in a series about Baron Lynx—your link to weather audiences on every platform. Designed with the input of dozens of broadcast professionals nationwide, Baron Lynx helps you present...

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Business Intelligence, Company News

Going Deeper with Baron Lynx

  By Steve Bray, Director of Broadcast Meteorology at Baron       For years, TV stations’ news organizations have been trying to engage their viewers with depth. Recently released weather media research...

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Business Intelligence

What Are TV Mets Saying about Baron Lynx?

    by Gavin Zingsheim, Lynx Product Manager During the latest Baron Broadcast Weather Conference held in January, we gave the first sneak preview of the Baron Lynx system. The response we...

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Business Intelligence, Company News

Differentiating the Broadcast Television Customer

At the 2016 Broadcast Weather Conference recently held in Huntsville, Ala., more than 50 customers joined Baron for a two-day event that offered workshops, presentations by peers, sneak peeks of the new...

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Business Intelligence